Heineken and music have a very rich tradition and are one in the same– they're very important. As a matter of fact, Heineken's been at the birth of many important moments in music history. This campaign debuted on the Grammy Awards to much success.
"Lighter"
"Slam Dance"
If you're a Heineken drinker you know one thing– nothing, and I mean nothing, comes between you and your beer. These spots were a continuation of the award-winning campaign. "Perfect Gentleman" started out as a spec spot that the client ended up buying and running both in the US and globally.